Hi, I’m Jason:
A San Francisco-based independent creative director and writer. Let’s work together.
Work:
’23-’24 | Microsoft, R/GA, BETC Paris (Contract)
’21-’23 | Airbnb (Contract)
‘15-‘21 | Apple (Staff)
‘13-’14 | Google Creative Lab (Contract)
‘12-‘13 | Grey (Staff)
‘09-‘12 | R/GA (Staff)
‘05-‘09 | Cliff Freeman (Staff)
‘04-‘05 | BBDO (Staff)
‘02-‘04 | R&R Partners (Staff)
People call me for:
Leadership, campaigns, scripts, manifestos, headlines, taglines, launch keynotes, positioning, strategy, craft, vibes.
Metal:
Cannes, One Show, D&AD, AICP, Andys, Clios, Comm Arts, Webbys, Tomorrow Awards, FWA, Creative Review, London Intl. Awards, etched on Madison Ave. Advertising Walk of Fame sidewalk.
Fact:
Spent over six years at Apple, launching six consecutive iPhones with campaigns, brand films, keynotes, and more.
Fame:
In 2002, I wrote the original “What happens in Vegas, stays in Vegas” campaign with a former partner, at agency R&R Partners. It’s one of the most famous ad lines ever. In 2023, we celebrated a 20th anniversary, and have a chapter in James Patterson’s 2024 book, ‘What Really Happens in Vegas.’ I was also honored at the University of Colorado commencement speech alongside Apple co-founder Steve Wozniak, and South Park creators Trey Parker & Matt Stone, for cementing my place in Buffs history with the Vegas tagline.
Reach out:
hoffnyc@gmail.com
917-523-1787